Paul Gordon has a very different approach to real estate; one that is designed to benefit buyers, sellers, and investors. He brings a 35+ year executive career in professional marketing, sales, and strategy, from guiding local businesses to Fortune 500 boardrooms. He brings this experience to bear in representing you in your real estate questions and needs. Paul also serves on the adjunct faculty at the University of Florida specializing in Media Sales and Marketing in the nationally recognized College of Journalism and Communications.
Paul believes that the internet has fundamentally changed marketing of all products and services, including real estate. He brings a wealth of experience in traditional media that has been vital to marketing real estate for years. However, he also has considerable expertise in the digital platforms that now have impacted real estate marketing. The internet, search engine optimization, social media and apps are now an integral part of selling and buying real estate in today’s complex marketplace. Paul is highly skilled and experienced in turning these new communication tools to your best advantage.
Paul also brings a wealth of coastal knowledge and experience to his focus on coastal properties. He has lived, owned, and invested in coastal real estate for over 30 years. It is important to have the answers to the benefits and challenges to living coastal, or at least to know the questions that need to be asked. He doesn’t drive “over the bridge” to show or list a coastal property only to return to a landlocked life. He knows why he and his family chose a life of “sandy shoes” and can accurately describe the lifestyle, benefits, and hidden pleasures of life “on the east side of the bridge”.
A final difference is that Paul approaches real estate with a servant’s heart. He takes the responsibility of being a trusted advisor and REALTOR seriously, and is committed to a fully transparent and comfortable transaction for all parties. Paul donates 20% of all his real estate earnings to local charities serving the coastal communities where he lives and works. “Doing good while doing well” is a cornerstone of Paul’s commitment to professional excellence.